Sold Home For Sale Sign in Front of New House

The Best Ways to Market and Prepare Your Home to Sell


When it comes time to sell your home, proper marketing is one of the most crucial aspects of the entire sales process. If your marketing falls flat, it may be difficult to gain interest and sell it at the price you desire. There are a variety of things you need to take into account when marketing your home, such as the photos you take, the necessary staging, the upgrades you need to make, and more. When you are selling your home, it is best to make sure the images and information you are putting out on listing sites is transparent and reflects why people should consider buying your home.


Here, our flat-fee real estate agents at Home Avenue will discuss the best ways to market your home and attract the right clientele for your sale.

●      Enhance Your Curb Appeal

Before you list your home, it’s crucial to make it as presentable as possible. Enhancing your curb appeal should be one of the first things you do before even taking exterior pictures. Enhancing your curb appeal can be as simple as staying sprucing up your landscaping, cleaning the siding, or even applying a fresh coat of paint.


While not as important as the front of your house, you should also make sure your backyard is in good condition for photos and home tours. Additionally, you should upgrade or clean the fixtures and lights outside your home.

●      Stage Your Home

Staging your home is a great way to create a space that appeals to buyers. Though you may think your furniture and decor are perfect, the idea is to create a neutral look that visitors can see themselves living in.


To start, you should declutter your home, take down personal artifacts when there are scheduled tours. Visitors will want to imagine themselves living in the home, so while you love your wall of family portraits, put them away until the open house is over.


When staging your home, consider hiring a professional to help you. A professional home stager can creatively stage your home in a way that gives each nook and cranny a purpose. After your home is staged, take professional photos for the listing, either on your own or by hiring a professional photographer.

●      Write an Enchanting Home Description

When you list your home on various websites or by traditional signs throughout the community, a description of your home is almost as important as the photos you have attached to the listing. When you are writing the description of your home, you need to detail the neighborhood, nearby shopping areas and schools, and more. Additionally, you need to explain your home’s features, including energy-efficient features. Our flat-fee real estate experts can help you craft the most enticing home description when it comes time to sell.

●      Utilize Social Media

In today’s world, broadcasting your home’s listing on social media is just as important as listing it on various home websites. Social media is free advertising for your home, and many people browse through sites such as Facebook market for their home search. To learn good social media strategies for your home listing, contact Home Avenue today.

Contact Home Avenue Today

If you are in the Twin Cities metro area and searching for a team of flat-fee real estate agents to help you list and market your home, contact us today. Our agents will help you properly list and market your home, so you get the optimum amount of exposure to attract the most potential buyers. To learn more about our flat-fee real estate services or to schedule a meeting with our team today, give us a call at 952-929-7355.